Senior Data Scientist, Marketing

What this role involves

Zocdoc is seeking a Senior Data Scientist to join their Marketplace Data Science team, embedded within the Acquisition Marketing team. The role focuses on measuring, optimizing, and scaling patient marketing efforts through data-driven insights, attribution studies, experimentation, and lifecycle analytics. The hire will partner closely with Marketing, Product, and Engineering teams to drive growth and maximize marketing spend efficiency.

Skills this posting asks for

• statistical analysis
• experimentation design
• attribution modeling
• incrementality testing
• lifecycle analytics
• marketing analytics
• data-driven insights

Requirements

• Level: senior

From the employer’s posting

Our Mission Healthcare should work for patients, but it doesn’t. In their time of need, they call down outdated insurance directories. Then wait on hold. Then wait weeks for the privilege of a visit. Then wait…