Lead Product Manager – Audience Strategy

What this role involves

Nielsen is seeking a Lead Product Manager to drive the development of a next-generation value-orchestration platform combining programmatic, audiences, and AI. The role involves defining the product vision, building scalable marketplace solutions, leading autonomous AI workflows, and executing a go-to-market strategy. The ideal candidate has 6+ years of product management experience in high-scale programmatic ecosystems and strong AI/ML fluency.

Skills this posting asks for

• programmatic advertising
• audience measurement
• machine learning
• large language models
• algorithmic optimization
• data science
• data engineering
• identity mapping
• privacy frameworks
• marketplace architecture
• value-chain optimization
• pricing frameworks
• product strategy
• stakeholder management
• go-to-market strategy
• ai frameworks
• supply/demand mechanics
• data monetization
• product management

Requirements

• 6 years of experience
• Level: lead